Unlocking Clinical Revenue from Within Your Pharmacy Workflow

This guest blog is one in a series by sponsors of the 2025 PQA Annual Meeting on unlocking clinical revenue from within pharmacy workflow. PQA does not endorse, recommend or favor any product, service or organization that is a sponsor.

The business of pharmacy is at a critical juncture. As revenue opportunities expand beyond dispensing, the profession must adapt to a more service-oriented model. While clinical services represent the future, the practical challenge of documenting these encounters threatens to impede progress.

Forcing pharmacy teams to pivot from their core workflow to separate portals—a phenomenon known as ‘chair swiveling’—creates significant friction. This documentation burden isn't just inefficient; it's a barrier to success. Payers may misinterpret low engagement in these external systems as a lack of willingness to participate in new payment models, potentially limiting future opportunities.

The problem isn't a lack of desire, but a lack of integrated tools. To bridge this gap, a new solution has emerged to meet pharmacies where they are, enabling them to capture their value without ever leaving their primary workflow.

Introducing EQUIPP Copilot™: In-Workflow Clinical Documentation

Payers and providers need to see the full scope of a pharmacist's impact beyond the prescription fill. They want to understand the what and the how of the interventions that close gaps in care.

To meet this need, PQS by Innovaccer is launching EQUIPP Copilot this year. This innovative technology acts as an overlay to a pharmacy’s existing Pharmacy Management System (PMS). It empowers pharmacists and their teams to document patient encounters—from counseling and adherence support to capturing vitals and lab values—in real-time. By serving as a true ‘copilot’ to your core system, it provides invaluable insights without the need for complex IT integrations.

Enhance Patient Care and Streamline Your Workflow

EQUIPP Copilot is designed with two key goals in mind:

  • Deeper Patient Engagement: By making it easy to document conversations and assess a patient’s understanding of their health, clinical teams can gain a clearer picture of engagement levels. This allows for more effective, tailored interventions that truly support the patient journey.
  • Seamless Workflow Integration: Pharmacists can access all necessary documentation tools within their familiar PMS environment, even while managing high prescription volumes. This approach minimizes disruption, ensures scalability, and makes it easier for pharmacy staff of all sizes to contribute to value-based care initiatives.

Building the Future of Connected Care

The future of healthcare is a connected ecosystem where payers, providers, and pharmacies collaborate to improve patient outcomes. Platforms that facilitate seamless data exchange are essential to this vision, with pharmacists poised to become an even more active and integral part of the care team.

By integrating data from pharmacy encounters with medical claims, EHRs, and social determinants of health (SDoH), a truly holistic view of the patient emerges. This 360-degree perspective empowers all stakeholders to deliver more personalized, effective care, leading to better health outcomes and a more efficient healthcare system.

By leveraging the accessibility, trust, and expertise of pharmacists—and empowering them with the right tools and data—health plans can unlock a powerful resource for closing care gaps. This success creates a virtuous cycle: demonstrating value through robust, in-workflow documentation will become the flywheel for generating even more payer program opportunities. The future isn't about building walls between providers, but about building bridges. Pharmacies are one of the strongest bridges we have.


Ready to unlock your pharmacy's full potential?

To learn more about EQUIPP Copilot, request a demo, or join the waitlist for your area, please visit us here.

Share this post:

Comments on "Unlocking Clinical Revenue from Within Your Pharmacy Workflow"

Comments 0-5 of 0

Please login to comment